Intro to Sales and Marketing Course
Intro to Sales & Marketing
Give your team the tools to confidently recommend, rebook, and sell…without being pushy.
Most clinics don’t have a sales problem, they have a confidence problem.
This course changes that. It gives everyone on your clinic team the tools to turn everyday conversations into confident, values-based sales.
What’s Inside
This self-paced course is practical, not fluffy. You’ll walk away with strategies you can apply the same day.
Your team will learn how to:
Recommend services without sounding salesy
Rooted in ethical sales psychology, not pressure tactics.
Rebook and upsell naturally
Train your front desk and providers to guide clients to their next best step.
Handle objections with confidence
No more freezing when a client says “I need to think about it.”
Uncover what clients really want
Learn how to listen for pain points and respond with clarity and value.
Boost conversion and retention with simple in-clinic systems
Repeatable processes that help your team drive revenue, not rely on you.


This course was designed for real clinic teams, not salespeople. Whether you're running a small practice or managing a growing team, this course meets your team where they are and gives them the confidence to lead powerful, productive conversations with clients that turns into revenue for your clinic.
We built this course from the exact systems that took our own clinic from $0 to over $3 million/year (without relying on fancy marketing agencies or sleazy sales tactics).
This is real-world, in-the-trenches training designed by people who’ve scaled a clinic, hired and trained teams, and built a culture where everyone sells. Our entire team believes in what they’re offering and sells like it!
If you want the playbook we wish we had when we started, this is it.

All Courses Include:
At Clinic Culture, we know lasting transformation takes more than just a great course—it takes ongoing support, resources, and community. That’s why every training experience includes the following powerful tools to help you apply what you learn and stay supported every step of the way.
Stay sharp, stay current, and get your questions answered.
Each month, you’ll get exclusive access to live webinars and trainings hosted by our expert team. These sessions cover advanced topics in leadership, sales strategy, clinic operations, team management, and more. We also host Q&A sessions where you can get real-time feedback on your clinic challenges.

You’re not in this alone—learn, share, and grow alongside other ambitious clinic leaders.
Join a curated community of clinic owners, operators, and team leads who are walking the same path. Inside our members-only group, you’ll find peer support, accountability partners, behind-the-scenes insights, and solutions to challenges you didn’t even know you had.

Skip the guesswork—plug in systems that are already working.
Our vault of tools is your shortcut to running a smoother, more profitable clinic. You’ll get access to proven templates and resources that have been used in real clinics—so you don’t have to build everything from scratch.

When you’re stuck, we’re here. No more spinning your wheels.
All course participants have access to a team of seasoned clinic consultants and sales strategists who can help you troubleshoot problems, tailor strategies to your team, and make confident decisions. Whether you’re refining a compensation plan or restructuring your team, we’re one message away.
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